Odesk google analytics test answers 2014

1. Consider the following user navigation:
The number of unique page views for the above mentioned user navigation is:

c. 3

2. If you click Visualize on a Keyword report, each dot on the motion chart hence obtained will represent a:

a. keyword.

3. The above visualization can be obtained by:

c. goals>funnel visualization

4. Automatic tracking of Google AdWords campaigns in Google Analytics:

b. can be achieved by enabling "Auto Tagging" in Google AdWords.

5. If a visitor hits reload after reaching a page, it will be counted as:

a. an additional pageview.

6. To identify the steps of a payment processing wizard that are causing people to abandon the purchase, you should:

a. set up a new goal in Google Analytics.

7. The following question is based on the graphic shown above.
Which visualization does not belong to Google Analytics?

b. B

8. Google Analytics tracks data from a variety of sources to provide:

a. closed-loop ROI analysis.

9. Excluding your own internal traffic in a Google Analytics report can:

c. be achieved by using Filters.

10. The traffic sources leading to increase in traffic and revenue can be identified by:

d. all traffic sources report>goal conversion tab

11. A unique pageview:

c. is counted when a user navigates to a different page.

12. While creating a new filter in Google Analytics, by which field can a custom filter be specified? 

a. Filter Name

13. Once created, a custom report is available for as long as:

a. you want it.

14. Choose the incorrect statement.

b. Advanced fragmentation is a tool you can use to slice and dice your Analytics data with great precision.

15. Motion charts allow you to visualize the data in a maximum of ___ dimensions.

d. 5

16. Navigation summary shows:

a. paths visitors use to get to your content.

17. To apply filters to your data so as to keep your "raw" data intact, you can create a:

b. duplicate profile in your account.

18. Which three of the following variables are required for proper tracking by Analytics when you use campaign tracking?

a. utm_campaign   ** Those are answers
b. utm_medium
c. utm_source

19. The percentage of visits in which the users left your site after visiting only the entrance page is known as:

c. bounce rate.

20. Unduplicated (counted only once) visitors to your website over the course of a specified time period are counted as:

b. Unique Visitors.

21. State whether true or false:

It is possible to sign up for a Google Analytics Account via an existing Google AdWords account.

a. True

22. Filters can not be used to:

b. identify problems with site metadata.

23. A funnel can be defined:

c. only 24 hours after the installation of the tracking code.

24. To see the Google AdWords cost data within Google Analytics, you must:

b. check the "Apply Cost Data Checkbox" located under the Analytics tab while in Google AdWords.

25. Google Analytics logs a page-view:

b. each time the tracking code is executed.

26. Choose the incorrect statement.

b. You can use default segments and apply them to any report.

27. For the purpose of generating reports, a unique visitor is determined using:

a. cookies.

28. A pharmaceutical products website has a product description page with images, price and description of the drug X. The users can click the Order Now button on this page to reach the payment processing page. To track what fraction of the visitors visited the product description page, but not the payment processing page, you should:

d. create a funnel.

29. A funnel represents:

a. the path that you expect visitors to take on their way to converting to the goal.

30. If there is a certain subdirectory of your website that you'd like to track,

a. you can enter the subdirectory url as the default page for a domain in your "Main Website Profile Information" to only report on traffic to that directory

31. How can a goal in Google Analytics be made inactive?

b. by turning it off

32. The Query String Variable utm_content is used to:

d. differentiate between similar ads.

33. A high bounce rate generally indicates:

d. the site entrance pages aren't relevant to your visitors.

34. Which of the following statement about Google Analytics is incorrect?

a. Google Analytics provides the ability to add any number of users to your account.

35. Auto tagging and link tagging:

c. eliminate the need for appending additional query strings to the end of URLs.

36. While customizing a goal, the 'Required step' checkbox:

d. affects only the Funnel Visualization report.

37. Event Tracking Trending:

b. can be obtained by content>event tracking>trending

38. The Google Analytics tracking code is:

d. domain-specific.

39. Google analytics does not allow you to:

d. submit a sitemap.
e. see errors and problems encountered by Google's crawlers while accessing pages on your site.

40. A visitor's interaction with your website after clicking on your Google AdWords Ad can be monitored by:

c. Google AdWords.

41. When the Google Analytics Tracking code is installed, tracking begins:

 c. immediately.

42. For the purpose of Google Analytics reports, a session is considered to have ended if the user has been inactive on the site for:

 b. 30 minutes.


43. The query string variable utm_contest is used to:

d. differentiable between similar ads

44.  Which of the following statement about Google Analytics is incorrect?

a. Google Analytics provides the ability to add any number of users to your account.

45.  The Google Analytics tracking code snippet needs to be placed in:

a. all the pages that need to be tracked.

46. What is the maximum number of events per visit that can be tracked by Google Analytics?

b. 500

47. Choose the incorrect statement.

 b. You can use default segments and apply them to any report.